Value Creation Plan to deliver high return on equity from sustainable profitable growth

What we will do

1.

Drive profitable and sustainable revenue growth

2.

Improve profitability and efficiency through operating leverage

3.

Deleverage through disciplined capital allocation

How we will drive execution

1.

First-class and consistent customer value propositions

2.

Operational excellence driven by data insights and intelligent automation

3.

A winning culture unleashing our colleagues full potential

Powered by a clear group-wide strategic initiatives to deliver our plan: 

1.

Customer lifecycle management

2.

Customer value propositions

3.

Operations 2.0 (AI & automation)

4.

Product and technology foundation

5.

Winning organisation 

6.

ESG

Where we will do it

1. Core markets

UK; Italy; Spain; Denmark

2. Optimise markets

All other markets

Driving long-term value creation with clear medium-term financial targets:

5-9%

Revenue growth per year 

100bps

Adjusted EBITDA margin expansion per year

Below 3.5x 

Leverage by the end of 2026